The Market Entry (MEF) is a nonprofit that supports CPG food startups in Minnesota. Its core mission is to enable equitable participation in the market place by traditionally marginalized and underrepresented entrepreneurs, who are in food production and manufacturing. MEF does this through advocacy, business and technical supports along with micro-grants.
CPG business in food is pretty complex business - that is heavily regulated across multi-government levels, requiring deep knowledge and hands on technical support services - well beyond the basic business coaching, planning, and networking services that exist today. Noticeably, this is also an industry where many women and people of color start up business to support their families.
The MEF partners with expert organizations and individuals to offer the above services and address challenges in the market place for Black, Indigenous and People of Color. Our community of food producers are growers/farmers as well as manufacturers who take the farm goods and turn them into value-added consumer goods.
Our multi-disciplinary, cross-sector expert consultants act as fractional staffing and are committed to helping local food manufacturers (makers) start up or scale up their businesses. Services can go as deep as technical and food science supports.
We provide cost-sharing opportunities, including micro-grants to small, local food manufacturing businesses to get products to consumer shelves and sell at competitive prices - increasing profit margins that can be reinvested in the business.
We help make connections and partnerships that you need to keep your business thriving far beyond what our services can do. Become part of the ecosystem of local food production.
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