CO-RETAIL AWARDS PROGRAM OVERVIEW
The food supply chain is complex and complicated, and there are many organizations and individuals working to address challenges at the global level. The MEF’s objective is to tackle specific and local obstacles within our reach – one of those being low margins for local foods. Small producers work long and labor-intensive hours to produce food for us, and they deserve better margins than typically available, if they are to be sustainable. The MEF uses innovative approaches to help local producers minimize the cost of getting their goods to local markets, while increasing the overall pricing for their goods. This is where the Co-Retail Awards Program comes into play.
Purpose of the Awards Program is to help local food producers test their products on actual consumer shelves, by covering the cost for a select group of micro producers to get their products to new markets, while helping them retain all of the proceeds from the retail sale of their goods.
Benefits of an Award - Each food manufacturer who is selected through this Program will get the following benefits for up to 12 months, from the date of selection.
1) steady, consistent, year-round retail shelf
2) retail staffing
3) marketing and promotions services and support
4) sales reporting and tracking and most uniquely
5) retain all of the proceeds from the retail sale of your products.
Download the 2020 Application Guide and Questions. There is no template for this application, but be sure to review the submission format in the 2020 Application Guide.
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